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Cultural Beacons in Health Communication: Leveraging Overlooked Indicators and Grassroots Wisdoms. In D. Kim, A. Singhal, & G. Kreps (Eds.)Health Communication: Strategies for Developing Global Health Programs (pp. 334-351). New York: Peter Lang —- Laurel Felt, Lucia Dura, & Arvind Singhal (2014) —- http://www.utep.edu/
