Entertainment-education and Social Change: The Communicative Dynamics of Social Capital. Journal of Creative Communications, 1(1): 1-18 —- Arvind Singhal , Michael J. Papa, Devendra Sharma, Saumya Pant, Tracy Worrell, Nithya Muthuswamy, & Kim Witte (2006) —- http://utminers.utep.edu/asinghal/Articles%20and%20Chapters/Singhal%20et%20al%20EE%20and%20Social%20Capital-JOCC_2006.pdf