A Positive Deviance Inquiry on Effective Communicative Practices of Rural Indian Women Entrepreneurs. Journal of Development Communication. 30(1): 10-22 —- Pallavi Jain, Anu Sachdev, Arvind Singhal, Peer J. Svenkerud, & Sakshi Agrawal (2019) —- https://www.dropbox.com/s/znel2dj4q8c4b72/Jain-Sachdev-Singhal%20et%20al-2019%20PD%20and%20entrepreneurship-JDC.pdf?dl=0