Social media fandom for health promotion? Insights from East Los High, a transmedia edutainment initiative. Search Journal of Media and Communication Research, 11(1): 1-15. DOI: 10.1177/1326365X19857010 —- Helen Wang, Xu, W., Saxton, G.D., & Singhal, A. (2019) —- https://www.dropbox.com/s/8ccugrinc430x5r/Wang%20et%20al%20w%20Singhal%20Social%20Media%20Fandom%20ELH%202019%20SEARCH.pdf?dl=0